Our Story
Travel has always been one of our biggest passions, especially traveling internationally- experiencing new cultures, architecture, people and of course, the food. But there was one problem that kept getting in the way of fully enjoying our adventures: my wife’s digestion.
On basically every trip we would go on, whether it be a quick weekend getaway or a multi-week international excursion, her entire digestive system would screech to a halt. What would start as excitement, energy, and adventurousness would quickly turn into discomfort. As our group all raved about how nice the bidets in Japan were, she was 5 days in and had had no need to use one.
We searched for remedies but nothing on the market worked as nothing was tailored to solve the root causes of travel related digestive issues specifically. The only answers online pointed to various laxatives that ranged from gentle and natural to extreme. If you've ever tried to find a public bathroom in Germany on short notice, you'd know that these were not an option. We knew there had to be a better way.
After finding no help, we dove into the science of travel-related constipation and bloating. We studied the underlying causes—hydration shifts, changes in diet, disrupted routines, stress, and even the impact of flying itself. Through countless rounds of research, testing, and trial and error, we created a simple but powerful 2-step system designed to tackle all the major causes of digestive disruption while traveling.
The breakthrough came on a work trip to Chicago. For the first time, by day two, she felt lighter, more comfortable, had more energy, and yes—she went to the bathroom. From there, the Novi guarantee was born: “Poo by Day 2.”
What started as a personal solution has now become our mission- To help other travelers enjoy every bite, every destination, and every adventure, so the only thing stopping you is your flight home.